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International trade fair for home and contract textiles
Over 2,700 exhibitors from more than 61 countries
Consistent high degree of internationality: 88 percent of the 2,718 exhibitors and 66 percent of the almost 67,000 visitors
Digital textile printing an innovative highlight: growth is just beginning
Heimtextil 2015 Final report: More exhibitors and visitors contribute to a successful Heimtextil
Heimtextil 2015 in Frankfurt am Main closed its doors today after recording an increase of around three percent in the number of visitors over the previous year. More than 68,000 trade visitors (2014*: 66,265) were delighted with the high quality of the products and their designs, and kept exhibitors busy throughout the fair. The 2,759 exhibitors from 68 countries (2014: 2,714 from 62 countries) were no less delighted with the orders placed by buyers. The further increase in the level of internationality – from 87 to 88 percent on the exhibitor side and from 67 to 68 percent on the visitor side – also ranks as a success factor for the trade fair. “This has been the most successful Heimtextil for many years and means we have not only extended our lead as the world’s most important event for home and contract textiles but can also confirm the positive outlook for the economic climate. The significant increase in the number of affluent buyers once again demonstrates the high power of attraction exercised by our exhibitors and their products”, said a very pleased Detlef Braun, Member of the Executive Board of Messe Frankfurt.
At the beginning of the new furnishing season, this year’s Heimtextil was able to boast the fifth increase running in the number of exhibitors and thus send positive signals to the sector.
Particularly high level of satisfaction among international exhibitorsThe good figures were also confirmed by the very positive results of both the visitor and exhibitor polls. 95 percent of all visitors achieved their goals for the fair (up two percent compared to 2014), which underscores the high standard of exhibitors at Heimtextil. The fair was also given a very good rating by exhibitors: 77 percent of respondents (2014: 77 percent) said they were satisfied to extremely satisfied with the fair. This was confirmed by Alessandra Ferretti, Export Manager of Italy’s Jannelli & Volpi: “It has been a great fair. The visitors included all the right people and we registered more definitive business contacts than anywhere else. The echo from all parts of the world has been fantastic, especially to our new Armani collection.”
There were particularly large increases in the number of European visitors from Great Britain, Italy and Spain. From the Arabian Peninsula, more visitors came from Kuwait, Saudi Arabia and the United Arab Emirates. More visitors also came to Frankfurt from overseas nations, such as Japan and the USA. As expected, there was a decline in the visitor numbers from the Ukraine and Russia.
Heimtextil to begin a day earlier from 2016At the beginning of the fair, Messe Frankfurt announced that next year’s Heimtextil would begin and end a day earlier, on the Tuesday and Friday respectively. With this change, the Heimtextil management is complying with the wishes of many exhibitors and visitors. “For the retail trade, Saturday is an important sales day. In this age of increasing online shopping, it is important that bricks-and-mortar trade retailers can offer their customers first-class products and services. And, generally speaking, the most important day for this is Saturday”, explained Detlef Braun.
FRANKFURT TRADE FAIR HOTELS
There are plenty of reasons to join us FOR THE HEIMTEXTIL FAIR Trade Fair .
You will meet knowledgeable industry leaders who will address a range of topics, link informative strategies for building your business, and learn how European demographics and psychographics differ from those in the U.S.
Put simply, if you want to tap into the vital European business market, you need to be at the HEIMTEXTIL FAIR Trade Fair and Trade Show with TTI Travel, the Trade Fair Travel Specialists!
TTI Travel International Trade Fair Travel Tips
Taking care of details before you depart can make the difference between a smooth trip and a traveling nightmare. Here are a few first steps to get you started on the right foot: